Walt Disney Records/Hollywood Records has come out saying it is introducing a new format for their cd’s.  They are calling it CDVU+ and they will add easter eggs and bonus content that can be downloaded similar to DVD’s.  I rarely buy DVD’s for their extra content and that will hold true for music cd’s.  If I like the artist I will buy the cd or download the music.  Admittedly, I don’t think they are targeting me with these new cd’s.  I am not interested in buying a Hilary Duff  Cheetah Girls album.  Maybe it will appeal to that crowd.   Personally, I  think this is more of a gimmick to drive sagging cd sales. 
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